Autotrader Teams With Rachael Ray for “Wish Wednesday” and Announces Car Color of the Year

Wednesday Wish Granted

Autotrader Public Relations kicked off its celebration of New York Fashion Week and the 2015 Car Color of the Year by securing a car giveaway on Rachael Ray’s first ever “Wednesday Wish Granted” segment in the Autotrader Car Color of the Year which aired on Wednesday. “Wednesday Wish Granted” aired Wednesday, September 16th nationally and was featured on the show’s homepage.

Click here to watch the powerful segment and see the metallic black Kia presented to JoAnn Thompson, the first recipient, who has worked with children who have special needs for more than 25 years. “With the special needs kids, some of them can’t see, they can’t speak. A lot of things they can’t do,” says JoAnn. “But with me there, I can be their hands, I can be their eyes, I can hear for them.”

 

http://www.rachaelrayshow.com/celebs/21074_our_first_wish_wednesday_is_granted/

Autotrader Names Car Color of the Year

Autotrader has officially named the car color of the year: metallic black, based on consumer vehicle searches carried out during the first six months of 2015.

The color is so popular that an impressive one in four vehicles searched for on the website are black. The most popular black vehicles on the site are the Ford F-150,Chevrolet Silverado andJeep Wrangler, while the most popular black luxury vehicles are the BMW X5, Mercedes S550 andCadillac CTS.

According to our managing editor, Tara Trompeter, “People are more likely to buy cars that reflect their personalities, the same way they do with fashion and accessories. And everyone knows it doesn’t get more classic than black.”

Comment below to let us know what you think of the new Autotrader car color of the year.

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